This week we’re joined by the superfan strategist and music marketing intellect Sydney Stein to talk all things fandom marketing. We discuss the power behind impassioned fangirls and how their promotional tactics on social media platforms are really just doing free marketing campaigns for record labels.
Spotify has released “Spotify Wrapped” and we wish we could say we were shocked with the outcome. Join Sara Feigin and Jenna Million as they laugh their way through their most played songs of 2020.
The final installment on our dissection of One Direction in the media is here and we felt the best way to wrap this all up was to get some fan … Continue reading One Direction vs The Media: Fantake
In the second part of our discussion on how the media has portrayed One Direction we dive into how the four remaining members of the boyband have been treated throughout their rise to fame as solo artists.
Part one of a three-part discussion on One Direction. In this episode we briefly touch on how the media reported on the group during their heyday. We then go on to dissect the media’s portrayal of Zayn once he began his solo career.